Keynotes that Inspire, educate,
and move the needle
I teach sales and service teams how to level-up their performance, authentically differentiate themselves from the competition, and win in an evolving and challenging sales landscape.
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Learn the strategies, tactics and frameworks
to Becoming Preferred
Michael’s presentations are practical, timely, and delivered in an enthusiastic, entertaining style that is easy to digest and remember. Your attendees will be talking about and implementing his strategies, tactics, and frameworks for months and years to come.
Michael’s ability to speak at the level of his audience allows him to connect with all facets of the organization, whether they are a group of senior executives, mid-level managers, salespeople, or customer service reps.
Becoming Preferred
Becoming Preferred: How to Out-position, Out-sell, & Out-experience the Competition
Today’s marketplace is more competitive than ever with the proliferation of competition in every sector and the ever-growing digital landscape, businesses struggle to differentiate themselves in a sea of similar offerings. To stand out from the crowd, it is essential for businesses to not only offer high-quality products or services but also to create unique brand experiences, engage with their customers in meaningful ways, and continuously level-up their game.
Based on Michael's best-selling book, this popular Keynote presentation, presents leading-edge strategies and tactics to give your team the frameworks to out-position, out-sell, and out-experience the competition and become the preferred provider in their marketplace.
Becoming Preferred
Create Authentic Differentiation: Position the "Why" and Sell the "Because"
In the current bustling and cutthroat market, effectively conveying the unique benefits of your product or service is crucial for capturing and maintaining customer interest. Merely offering a superior relationship is no longer sufficient; customers now demand a more substantial connection. This presentation will equip your team with a structured approach and actionable insights that can be put into practice right away, enabling you to distinguish yourself from competitors. By articulating your "Why" and promoting your "Because," you can set your offerings apart in a manner that resonates with customers.
Becoming Preferred
How to Sell When Nobody's Buying
How we influence and sell has changed! The strategies, methodologies, and techniques commonly employed today are worn out and obsolete.
Whether it's a sluggish economy, a national tragedy, a shift in consumer needs, or Mother Nature wreaking havoc, these changes can be massively disruptive, and even paralyzing. True professionals committed to continuous improvement and leveling up their skills hit these challenges straight on and thrive regardless of market conditions.
The real magic lies in your teams' ability to skillfully navigate and capitalize on these changes, ensuring profitability and success. Don't "sit tight and ride it out" when crises strike. Take action and thrive!
Becoming Preferred
7 Triggers to Booking the Business
Our emotions wield incredible influence over our decision-making process. Whether conscious or subconscious, they often influence our purchasing choices based on how a product or service resonates with us emotionally, even as we seek logical reasoning.
Discovering and activating these emotional triggers in your sales conversations and customer experiences can revolutionize your results to help you build trust and credibility quickly, streamline the sales cycle, accelerate the buying process, and position you as the emotional favorite in your market.
In this captivating and practical presentation, you'll explore the powerful emotional drivers that fuel success. Discover profound insights into your customers' motivations, allowing you to craft compelling marketing and sales strategies, and messaging that will deeply resonate, and elevate your results to new levels.
Becoming Preferred
Becoming Preferred - Virtually
Virtual selling has become a necessary tool for businesses, especially with the rise of remote work and virtual meetings. However, mastering this form of communication can be challenging without proper guidance. That's where Michael comes in - with years of experience in sales and technology, he has developed a complete framework to enhance your existing sales strategies.
Establishing personal connections in a digital environment can be challenging. The strength of virtual selling lies in its ability to connect with a larger number of potential clients and existing customers with minimal time and financial investment.
In this presentation, Michael provides a complete framework that integrates video, telephone, text messaging, live chatting, social media, and direct messaging into your sales strategies. The aim is to enhance productivity and compress sales cycles.
Becoming Preferred
Become the Preferred Employer in a Competitive Marketplace
Attract top-tier talent, retain your top performers, and level-up the employee experience. You can unleash your organization's potential with "Become the Preferred Employer in a Competitive Marketplace." This revolutionary presentation is designed to transform your company into a magnet for top-tier talent. Boasting an innovative approach that prioritizes employee experience, it promises a new and exciting era of organizational success.
This program isn't just about attracting top-tier talent, it's about retaining them too. This framework ensures that key performers stay committed, engaged, and loyal to your company's vision. The result? A highly motivated, skilled workforce ready to propel your business to unprecedented heights.
CANADA
403-265-8133
Suite 1719, 246 Stewart Green SW
Calgary, Alberta T3H 3C8